Jeff Schenck
Engage by Cell
Content Creation, Email Campaign Development, A/B Testing, Keyword Optimization, Client Testimonials, Case Studies, Analytics Reporting, Heat Maps & Click Maps, Marketing Strategy, Email Marketing, Sales Enablement, Customer Engagement, HubSpot Campaign Management, Constant Contact Optimization, and Conversion Tracking.
At Engage by Cell, I developed targeted email campaigns and webinar content designed to captivate and convert. By utilizing A/B testing, I optimized subject lines, visuals, and messaging to maximize engagement and drive results.
Email & Webinars
I crafted engaging graphics and compelling content that resonated with the audience, ensuring that each campaign delivered value and sparked interest. This strategic approach not only improved open rates and conversions but also helped deepen customer relationships through well-executed webinars and targeted marketing efforts.
Case Studies
I created impactful content by leveraging past client success stories and developing testimonial case studies. These case studies showcased how clients effectively used Engage by Cell’s solutions, which became key assets in B2B marketing campaigns. By integrating them into email marketing, social media, and broader marketing efforts, I demonstrated real-world results to potential clients. This approach, combined with strategic A/B testing and keyword optimization, drove higher engagement and boosted credibility, ultimately leading to increased conversions and stronger sales outcomes.
Mobile App Marketing
I led B2B marketing efforts for their mobile app, crafting compelling stories and targeted messaging to demonstrate how businesses could enhance engagement through mobile solutions. I highlighted the app’s versatility, showing how it could be used for employee training, customer engagement, and field service support, among other business needs. Through tailored email and social media campaigns, I illustrated real-world use cases, effectively positioning the app as a crucial tool for organizations looking to streamline communication and boost productivity. This storytelling approach helped convey the app’s value, driving interest and adoption in the B2B space.
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Email Design & A/B Testing
I focused on designing engaging email campaigns that resonated with our target audience while using A/B testing to continuously refine performance. By experimenting with different design elements, subject lines, and calls-to-action, I optimized open rates, click-through rates, and overall engagement. The data-driven approach enabled us to identify what worked best for our audience, leading to more effective email marketing strategies that boosted conversions and strengthened our communication with prospects and clients.
